Silensilk
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Privacy Policy

Last updated: June 2026

SILENSILK is a brand of Algorithm Alchemy (Linnanrakentajantie 4, 00880 Helsinki, Finland). This Privacy Policy explains how we collect, use, share, and protect your personal data when you visit silensilk.com or purchase from us. We comply with the EU General Data Protection Regulation (GDPR) and applicable local laws.

1. Data Controller

Algorithm Alchemy is the controller of your personal data. Contact: info@soundlessilk.com.

2. What We Collect

  • Order data: name, shipping & billing address, email, phone, items ordered.
  • Payment data: processed by Shopify Payments / Shop Pay / Apple Pay / Google Pay. We never see your full card number.
  • Account data: if you create an account — email, password hash, order history.
  • Marketing data: email address (with consent) for newsletters via Klaviyo.
  • Usage data: IP, browser, device, pages viewed, referrer — via cookies and analytics tools (only with your consent).
  • Communications: messages you send our support team.

3. Legal Bases (GDPR Art. 6)

  • Contract — to fulfill your order.
  • Consent — for marketing emails, non-essential cookies, personalized ads.
  • Legitimate interest — fraud prevention, security, basic site analytics.
  • Legal obligation — tax, accounting, consumer-protection records.

4. How We Use Your Data

  • Process and ship your order; handle returns and warranty claims.
  • Send transactional emails (order confirmation, shipping updates).
  • Provide customer support.
  • Send marketing (only with consent — unsubscribe anytime).
  • Improve our products, site, and service.
  • Comply with legal obligations.

5. Sharing

We share data only with processors that help us operate:

  • Shopify (e-commerce platform) — order, payment, customer data.
  • Shipping carriers (Thailand Post, EMS, DHL) — name and address only.
  • Klaviyo (email marketing) — email and engagement data, if you opted in.
  • Google Analytics, Meta, TikTok, Google Ads — usage data, only with marketing/analytics consent.
  • Helpdesk software (Shopify Inbox) — support messages.
  • Tax authorities and law enforcement when legally required.

We never sell your personal data.

6. International Transfers

Some processors are based outside the EU/EEA (USA, etc.). Transfers rely on Standard Contractual Clauses or adequacy decisions where required.

7. Retention

  • Order records: 7 years (accounting law).
  • Marketing data: until you unsubscribe.
  • Analytics: per cookie expiry (max 26 months for GA4).
  • Support tickets: 3 years.

8. Your Rights

You can request, free of charge:

  • Access to your data
  • Correction of inaccurate data
  • Erasure ("right to be forgotten")
  • Restriction of processing
  • Data portability
  • To object to processing based on legitimate interest
  • To withdraw consent at any time

Email info@soundlessilk.com. You can also lodge a complaint with your local data protection authority (in Finland: Office of the Data Protection Ombudsman, tietosuoja.fi).

9. Cookies

See our Cookie Policy.

10. Security

We use TLS, access controls, and reputable processors. No system is 100% secure; we'll notify affected users and the supervisory authority within 72 hours of a notifiable breach.

11. Children

We do not knowingly collect data from children under 16.

12. Changes

We'll post changes here and update the "Last updated" date. Material changes will be notified by email or banner.